A prominent sports data and technology firm, Sportradar, has named Behshad Behzadi as its Chief Technology Officer and Chief AI Officer. Behzadi joins the company with extensive experience from Google, where he was instrumental in developing their AI approach.

In this position, Behzadi will lead the incorporation of AI and technology to improve Sportradar’s product portfolio, aiming to deliver innovative and engaging experiences for sports enthusiasts. His impressive background spans over two decades, including a significant contribution to Google’s “AI-first” philosophy. Recently, he spearheaded Google Cloud’s Conversational AI and Applied Generative AI projects, concentrating on customer service and operational assistance for major corporations.

Carsten Koerl, Sportradar’s CEO, expressed his enthusiasm, highlighting Behzadi’s standing as a pioneer in utilizing generative AI and other advanced technologies. This, combined with his business expertise, makes him a tremendous asset. Koerl emphasized that Behzadi’s history of creating and executing product strategies for expansion and innovation, coupled with his focus on internal operational effectiveness, will strengthen Sportradar’s position as a technological leader.

Behzadi conveyed his own excitement, acknowledging Sportradar as a company at the forefront of the global intersection of sports, technology, and digital media.

Joining this company fills me with excitement, especially given its commitment to advancing technology and prioritizing groundbreaking ideas. As Sportradar begins this promising new phase, I’m enthusiastic about working alongside Carsten and the leadership group, including our gifted creative team, to expand upon Sportradar’s history of transformative achievements.”