ATG Partners with Scout Gaming to Launch Fantasy Sports in Sweden
A Swedish horse racing wagering firm, ATG, has partnered with Scout Gaming Network to introduce fantasy athletics to its clientele. Scout Gaming, headquartered in Stockholm, delivers daily fantasy sports and sports wagering platforms.
To inaugurate the collaboration, ATG is initiating a fantasy athletics competition with substantial rewards. Participants will have an opportunity to secure a portion of a 2.5 million Swedish Krona (approximately $260,000 USD) prize fund for the Champions League knockout phase, with a guaranteed minimum award of 500,000 Swedish Krona for the victor. Additionally, multiple Premier League tournaments will take place during the initial week, boasting a prize fund surpassing 100,000 Swedish Krona.
ATG aspires to entice new patrons and enhance the experience for existing ones by incorporating fantasy athletics into its offerings.
Andreas Ternström, Chief Executive Officer of Scout Gaming Group, expresses enthusiasm about the alliance, stating that fantasy athletics “has the potential to elevate player entertainment and satisfaction to unprecedented heights, fostering engagement and ultimately driving lifetime value.”
Our sportsbook has experienced remarkable expansion since its debut three years ago,” stated Christian Erlandsson, Chief of Sports Wagering at ATG. “Integrating fantasy sports into our platform is a natural progression – it enhances our current services and elevates the user journey to new heights.”
